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/ Technology
FTC leaves gray areas in new guidelines on blog marketing, lawyer says
The Federal Trade Commission’s new guidelines on endorsements and testimonials leave gray areas open to interpretation regarding product commentary by bloggers and social network users, warns a former FTC staff attorney.
Posted 10/09/2009Katie DeatschPost a comment
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/ E-Retailers
Crutchfield pushes training to call center reps in new e-learning effort
With manufacturers footing the bill, e-training supplements Crutchfield’s classroom training. Crutchfield will track any correlation between completion of the courses and any change in that associate`s sales performance.
Posted 10/07/2003Kurt PetersPost a comment
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Nutritional supplement maker Dr. Koop LifeCare Corp. packs it in
One week after debuting on ShopNBC where it had hoped to sell dietary products via direct TV and the web, Dr. Koop LifeCare files for bankruptcy and says it will liquidate assets.
Posted 12/20/2001Kurt PetersPost a comment
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Sponsored Supplement - Fulfillment: New ways to drive efficiency
New services can cut e-retailers' costs while increasing customer satisfaction.
Posted 05/01/2012Internet RetailerPost a comment
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Sponsored Supplement - Getting a jump on your search marketing rivals
It's a new game every day in search marketing. Those who can keep up can reap big profits.
Posted 04/01/2012Internet RetailerPost a comment
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Sponsored Supplement - Getting a jump on your search marketing rivals
It's a new game every day in search marketing. Those who can keep up can reap big profits.
Posted 04/01/2012Internet RetailerPost a comment
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Sponsored Supplement - Web shoppers speak with their clicks, and retailers can profit by listening well
Web shoppers speak with their clicks, and retailers can profit by listening well.
Posted 04/01/2012Internet RetailerPost a comment
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Sponsored Supplement: Cybercriminals are smart - E-retailers must be smarter
Fraud and data theft are constant risks for online retailers, and criminals keep changing their tactics. Fraud-prevention specialists are keeping up.
Posted 03/01/2012Internet RetailerPost a comment
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Sponsored Supplement: 2011's e-mail marketing lessons for the 2012 holiday season
2011's e-mail marketing lessons for the 2012 holiday season.
Posted 02/01/2012Internet RetailerPost a comment
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Sponsored Supplement - November 2011: Designed for speed
Shoppers want web and mobile sites to load fast. Retailers can significantly improve site performance by adhering to some fundamental design principles.
Posted 11/01/2011Internet RetailerPost a comment
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