/ E-Retailers

Direct retailer Oriental Trading names a new senior marketing exec

Dave Johnson will be senior vice president of marketing at Oriental Trading, a discount retailer of party supplies, toys, novelties and home décor. Johnson’s previous posts include five years as vice president of direct marketing for Lands’ End.

Posted 05/24/2010Internet RetailerPost a comment

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/ E-Retailers

Oriental Trading’s Monster Mash-Up aims for a graveyard smash

An application that lets visitors create and share Halloween music videos starring family and friends gets half a million visitors in its first month.

Posted 10/06/2009Katie DeatschPost a comment

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/ Marketing

A sense of community drives more sales at Oriental Trading

By adding community features such as customer reviews and ratings, OrientalTrading.com is generating bigger orders and a higher sales conversion on some holiday best sellers. The average shopper now spends about $71 each time they complete a purchase.

Posted 03/18/2009Mark BrohanPost a comment

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/ E-Retailers

Oriental Trading names a chief operating officer

Dana Fuller will manage Oriental Trading’s sourcing, inventory, quality assurance, information technology, warehouse, call center and transportation units. Fuller was previously with Estee Lauder Cos. Inc.

Posted 01/26/2009Katie DeatschPost a comment

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/ E-Retailers

Eyeing major growth, Oriental Trading hires new marketing exec

Online and catalog retailer Oriental Trading adds J.C. Penney Direct veteran Dave Abbot to its executive roster as senior vice president of marketing.

Posted 08/25/2008Katie DeatschPost a comment

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/ E-Retailers

E-commerce veteran Sam Taylor joins Oriental Trading Company as CEO

Party supply and novelty retailer Oriental Trading Company Inc. has hired e-commerce veteran Sam Taylor as its new CEO effective May 5.

Posted 04/17/2008Katie DeatschPost a comment

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Shop.org elects four new board members

Executives from Polo Ralph Lauren, Ice.com, PETCO and Bazaarvoice have been elected to the board of directors of Shop.org, the online trade association that is a subsidiary of the National Retail Federation.

Posted 09/17/2007Don DavisPost a comment

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HP sees a clearly written future for Print 2.0

Hewlett-Packard Co. is spending $300 million on a branding and Internet initiative to build its base in the $296 billion digital content market. HP Home & Home Office Store will be integrated with new microsites as part of the effort.

Posted 09/04/2007Don DavisPost a comment

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