/ Technology

Toolfetch.com renovates its mobile site

The tool retailer adds more robust site search and slims down the site.

Posted 02/14/2011Katie DeatschPost a comment

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/ E-Retailers

Product images in site search window boosts conversions for BrickHouse

When online retailer BrickHouse Security added an automated drop-down menu of textual results that appear when shoppers enter terms into its site search window, it boosted conversion rates. But adding product images to the menu broke open the bank, says Ryan Urban, manager of customer acquisition and analytics.

Posted 04/29/2010Post a comment

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/ Marketing

Toolfetch customers retrieve products faster with a new site search system

To make it easier for online customers to search for products on its web site, online retailer Toolfetch.com recently switched from the Google Mini site search engine to Nextopia’s eComm|Search.

Posted 03/18/2010Katie DeatschPost a comment

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A redesigned shopping cart has conversions rolling in at DealYard.com

The new cart shows consumers shipping charges, which are zero on most orders, and allows entry of promotional codes, reducing cart abandonment from 75% to 45% at the home products e-retailer.

Posted 02/03/2010Paul DemeryPost a comment

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/ Marketing

Scentiments.com likes the look and feel of customer reviews

A redesigned web site and new features such as product reviews are helping Scentiments.com hold its own in a tough retailing segment. So far the online retailer has posted about 27,000 reviews.

Posted 07/23/2008Paul DemeryPost a comment

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