Your Search: Nathan Decker
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/ Marketing
IRWD 2012: Web design best practices begin with consumers
Experts share their tips at IRWD 2012 conference.
Posted 02/15/2012Kevin WoodwardPost a comment
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/ Technology
Many retail routes to holiday cheer
Three e-retailers explain what’s helped them push sales up 20% or more this year.
Posted 12/14/2011Paul DemeryPost a comment
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/ Marketing
Superior site design begins and ends with superior testing
An IRWD speaker says better testing can take design to another dimension.
Posted 12/01/2011Mark BrohanPost a comment
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/ Marketing
Listen carefully
Evo.com has applied changes to its site from monthly usability testing that have boosted conversion and sales.
Posted 11/30/2011Nesli KarakusPost a comment
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/ Marketing
Evo boosts conversion with homegrown technology
The sporting goods merchant sees a lift in conversion with a new comparison tool.
Posted 01/26/2011Nesli KarakusPost a comment
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/ Marketing
evo hopes shoppers Like its products
The retailer adds a Facebook Like button to its site.
Posted 06/04/2010Zak StamborPost a comment
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/ E-Retailers
How sports gear retailer evo builds review content to power site search
Customer-generated product reviews are among the top drivers of sales in site search.
Posted 04/29/2010Paul DemeryPost a comment
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/ Technology
Post the good, the bad and the ugly in customer reviews, Dell and evo say
Displaying negative ratings and reviews can drive sales and make a web retailer look more legitimate in the eyes of online shoppers, a pair of marketing managers from Dell and sports gear retailer evo told session attendees at IRCE.
Posted 06/18/2009Paul DemeryPost a comment
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/ Technology
How sports retailer evogear.com hits top of natural search
With a new system for managing customer care web content, sports equipment retailer evo gets top Google natural search rankings for pages on evogear.com while engaging shoppers with helpful information, evo says.
Posted 03/25/2009Paul DemeryPost a comment
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/ Technology
Sports gear retailer evo reports strong returns on customer service feature
When customers have questions about the skiing, snowboarding and wakeboarding gear sold on evo’s evogear.com, their use of an online self-service knowledge base has helped to slash costs through the reduction of e-mails and phone calls, evo says.
Posted 03/13/2009Katie DeatschPost a comment
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