Your Search: Infomercial
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1 - 10 of 91 Results
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/ E-Retailers
E-retailers plan for flexible return windows this holiday
ScotteVest.com, for example, will allow returns for 60 days, instead of 30.
Posted 08/11/2011Allison EnrightPost a comment
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/ Marketing
Infomercial merchants trade group expands into Canada
The Electronic Retailing Association has announced the creation of the ERA Canadian Council. The infomercial merchants trade group says the council is open to all ERA members and will be led in its first year by board member Michael J. Moreau.
Posted 11/17/2008Katie DeatschPost a comment
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/ CONTENT_ROOT
Infomercial merchants trade group hires a new president
The Electronic Retailing Association, a trade group representing television infomercial merchants, has named Julie J. Coons president and CEO. Coons was president and CEO of the Tech Council of Maryland, a technology trade group.
Posted 11/03/2008Katie DeatschPost a comment
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/ Technology
KarateDepot continues to kick off new e-commerce sites
KarateDepot.com has already expanded into medical supplies with ScrubsGallery.com and publications with MagsDirect.com. Next up are BoxingDepot.com and a video site for testing and selling the kinds of products seen in TV infomercials.
Posted 10/14/2008Katie DeatschPost a comment
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/ Technology
Online jeweler Abazias to be acquired by OmniReliant Holdings
With the acquisition, Abazias will get access to OmniReliant’s studio to film web site video and launch a TV channel.
Posted 08/13/2008Bill BriggsPost a comment
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/ E-Retailers
Electronic Retailing Association president takes a new job
Barbara Tulipane, president and CEO of the Electronic Retailing Association, a trade group representing television infomercial merchants, has resigned to take a new position.
Posted 06/16/2008Katie DeatschPost a comment
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/ Technology
Online video sells, especially when it feels real, experts say
Authenticity, relevance and entertainment help make online videos effective selling tools, said speakers this week at an Electronic Retailing Association conference.
Posted 03/07/2008Don DavisPost a comment
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/ Technology
TV shoppers often change channels when it’s time to buy
TV shopping shows drive many consumers to investigate the products presented, although only 16% immediately pick up the phone to buy, Forrester Research says. Consumers interested in a product they saw on TV are more likely to buy online or in stores.
Posted 03/04/2008Paul DemeryPost a comment
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/ E-Retailers
Drs. Foster & Smith sees a big future in video
Drs. Foster & Smith is becoming an ambitious user of video to make a bigger impact with its web and catalog customers. In addition to a new cable TV show, the company is building its own production studio and producing more videos for its web sites.
Posted 01/09/2008Bill BriggsPost a comment
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/ E-Retailers
Sharper Image’s web sales take a nosedive
Internet sales at Sharper Image nosedived in September, falling 51% from September a year earlier to $2.2 million from $4.5 million. The web site was the worst performing segment of a retailer whose sales have been contracting for many months.
Posted 10/11/2007Paul DemeryPost a comment
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